What is the book about?

Small Change, Difference is the enthralling story of how Penny Appeal was founded as told by our founder Adeem Younis. It explores the incredible success of the charity and how Adeem was able to transform the painful loss of his father when he was 6 years old into a mission to serve those in need.

Who wrote the book?

The book has been authored by and is told from the perspective of Penny Appeal founder, Adeem Younis.

What themes are covered in the book?

The book is bursting with inspirational and motivational anecdotes and also is littered with priceless business tips. The book covers themes to do with entrepreneurship, loss, purpose, identity, faith and humanitarianism.

Is the book suitable for young people?

The book is suitable for all ages and has been written in an easy to read style that would be suitable for both young and old.

What happens to the profits of the book? 

All proceeds from book sales will go towards supporting Penny Appeals’ life saving work at home and abroad. Funds will be directed to where most needed.

Where can I purchase the book? 

The boocan be purchased from major book sellers including Amazon, Waterstone and Bookshop.org. It will also be available to purchase from Penny Appeal here - exclusive discounts and promotional offers are only available on purchases from the Penny Appeal website.

How can I get copies of the book in my local library or school? 

Click here to find out about gifting copies of Small Change, Big Difference to local schools and here to gift a copy to a library or community centers.

I have a question, where can I get more information?

For press enquiries please contact [email protected] all other enquiries please email [email protected] or call our support centre on 03000 11 11 11 where one of our staff will be happy to help you.


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